You drive down your local highway. Strip malls are to your left and right. You stop at a red light. To your left is a sign post, slightly weathered yet traditional – it lists your Chipotle, your Firehouse Subs, your local T Mobile and AT&T stores, a local hardware store, and a few others. To your right – well you can’t really tell what’s going on. Normally, you’ll see a rotating screen of promotions – not every store is listed. But today, it’s fuzzy, flickering, and not working. It will stay like this for weeks, promoting the fact that not a single shop has control over the sign and the landlord (or technology provider) won’t be around to fix it for days.
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